The PA Forum was founded by Daniel Skermer on 5th November 2016. Birmingham had been very quiet for a number of years, offering very few events for Executive and Personal Assistants, and it was time for change. Following a very exciting meeting with 15 business support professionals from a wide variety of sectors and experience across the city, it was clear there was a want and need to launch a forum that would bring together Personal, Executive and Virtual Assistants, Office Managers and Admin Support teams to be able to learn from each other’s experiences, share best practice and ideas, and help each other with better ways of working. The PA Forum was born.